The Beetle Chair by GamFratesi for Gubi

The Standard Copenhagen-beetle chair by GamFratesiBeetle chair at The Standard Copenhagen. Photography by Enok Holsegaard

Although the Beetle chair hasn’t been around for a long time it’s already a popular choice for interior designers around the world, especially in commercial spaces such restaurants, hotels and receptions.

First time I came across with this chair was while I was writing this other post about the Barcelo Hotel Torre De Madrid and since then I’m seeing this chair everywhere.

Designed by italian-danish duo GamFratesi for Danish design house Gubi, the beetle chair was presented for first time in 2012, at the annual exhibition Mindcraft12 in Milan. The design team found the inspiration for Beetle chair in the anatomy and aesthetic of the beetle. Like an actual insect, this chair has a hard exterior and a soft interior, which made it a comfortable but durable seating with a stylish design.

It’s elegant shape is complemented with high quality upholstery available in a wide range of fabrics or leathers. Bases are also available in oak, black chrome or brass.

After the recent success of this design, the Beetle chair has evolved into a larger family of seating, including chairs, stools, lounges and sofas with a variety of bases, colours and materials. The latest addition to this family is the plastic model, a more informal version of the original upholstered design.

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Pese a que la silla Beetle (silla ‘escarabajo’) fue diseñada recientemente, hoy es ya mundialmente conocida en el ámbito del interiorismo y ampliamente utilizada en espacio comerciales, tales como restaurantes, hoteles y areas de recepción.

Descubrí por primera vez la silla Beetle escribiendo este otro post sobre el Hotel Barceló Torre De Madrid, y desde entonces no he parado de verla en todo tipo de interiores.

La silla Beetle fue diseñado por el duo ítalo-danés GamFratesi para la casa de diseño danesa Gubi. Fue presentada por primera vez en 2012, en la exhibición anual Mindcraft12 en Milán. Sus diseñadores se inspiraron en la anatomía y estética de un escarabajo para ejecutar su diseño. Esta silla, al igual que el insecto en el que se inspira, es dura por fuera y blanda por dentro, lo cual la convierte en un asiento cómodo y duradero cargado de estilo.

Su elegante diseño se complementa con tapizados de alta calidad, en una amplia gama de tejidos y piel. Su base también puede variar de madera, a cromo negro o latón dorado.

Tras el reciente éxito de este diseño, la silla Beetle ha evolucionado en una gran variedad de diseños de asiento que van desde los sillones, taburetes altos y bajos, reposapiés y banquetas, e incluso sofás, todos ellos en una gran variedad de colores, bases y materiales. La inclusion más reciente a esta familia de producto es el modelo de plástico, que constituye una version más informal de la original silla tapizada.

The Standard CopenhagenDanish restauranteur Claus Meyer and jazz musician Niels Lan Dorky teamed with GamFratesi in the interior design of The Standard Copenhagen, who incorporated the Beetle chairs in the elegant dining room and reception areas. Photography by Enok Holsegaard
Beetle chair by GubiGothenburg new offices of Swedish real estate site ESNY featuring a dining room with beautiful terracotta Beetle chairs. Styling by Maria Kangärde
Elsternwick House MIM Design Mat Gibson Beetle ChairBlue Beetle chair in a dining area of the Elsternwick House a collaboration between Matt Gibson Architecture + Design and Mim Design. Photos by Shannon McGrath

House of Denmark in Paris Beetle Chair

Above and below, Flora Danica Restaurant at Maison du Danemark Paris, another interior design by GamFratesi. Beetle Chairs are used throughout the space upholstered with various textiles that represent both Nordic and Art Deco influences. Photography by Heidi Lerkenfeldt.

House of Denmark in Paris Beetle Chair

bettle chair H&M HomeThe Beetle chair is now making its way to residential interiors. Photo by H&M Home


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